Strategic Planning

• Develop and implement a comprehensive communications and marketing plan aligned with BCSS’s organizational strategic targets of awareness, education, outreach, engagement, fundraising and advocacy.
• Serves as a member of the BCSS Leadership team and works with leadership to develop key organizational messages.
• Creates and manages communications calendar and campaign timelines.
• Track trends and recommend new approaches to increase reach and impact.
• Translate complex or sensitive issues into clear, compelling messaging.
• Collaborate with the Director of Finance to create and maintain the communications and public education budget.
• Collaborate with the Senior Program Manager to ensure alignment of programs, content, and regional outreach efforts, and to develop communications support processes, tools, and resources for BCSS regional staff, ensuring consistent messaging and alignment with organizational priorities.

Content and Brand

• Maintain and update brand guidelines and ensure consistent brand voice, tone, and visual identity across all channels. Act as a steward of the organization’s reputation.
• Support the team with marketing collateral and review content for BCSS and BCSS Youth websites to ensure readability and consistency.
• Support the team with content for the websites, internal and external newsletters, and specific campaigns and is responsible for final editing, proofreading and publishing documents.
• Coordinates with appropriate staff, volunteers, vetting committee, and Medical Advisory Committee, to ensure accuracy and relevancy of published content
• Manage the creation and procurement of organizational collateral and branded merchandise, including vendor coordination, inventory tracking, and integration into marketing, engagement, and fundraising initiatives.
• Work with external vendors and contractors as needed (website, printing, promotional product suppliers).
• Explore revenue opportunities through retail sales of branded merchandise.

Media and Stakeholder Relations

• Works with theteam to create and manage the outreach strategy to expand reach and bring new connections to BCSS.
• Works with the Director of Policy and Community Engagement on an engagement strategy that focuses on relationship-building with existing and new connections.
• Maintain an updated media contact list, write and distribute media releases, respond to media requests and inquiries and build relationships with media.
• Act as a spokesperson and liaison for the organization in online video posts, media and community interactions; correspond with external contacts.
• Work closely with and support the development team with fundraising messaging, communications, and appeals.
• Supports the Director of Development with tasks from the BC Schizophrenia Society Foundation.

Team Leadership

• Supervise the Communications and Marketing team and consultants, including providing mentorship and direction.

Administration and Other Duties

• Attend the BCSS May 24th event, AGM and any other societal or staff meetings as required.
• Follow all BCSS policies and procedures to ensure safety and risk management.
• Other applicable duties as requested by the Director of Policy and Community Engagement.

• 3-5 years’ direct experience in communications and marketing
• 2-4 years’ experience leading a team within a non-profit organization
• Post-secondary education in communications, marketing, media relations or related discipline
• Strong written and verbal communication skills, with exceptional writing and editing skills
• A good understanding of severe and persistent mental illnesses, such as schizophrenia is a strong asset
• Experience with crisis communications and reputation management • Experience with setting and tracking communications and marketing KPIs such as website traffic, email and social media reach and engagement, media coverage, etc.
• Knowledge of strategic paid advertising, SEO/SEM, and Google Analytics
• Experience with accessibility standards (e.g., plain language writing, knowledge translation, accessible digital content).
• Experience with creating educational materials and health-related knowledge translation an asset.
• Experience working with contractors and vendors
• Strong interpersonal skills and ability to establish rapport with staff, volunteers, families, and diverse populations
• Strong time management, multitasking abilities, and willingness to manage multiple priorities
• Project management experience, overseeing projects and deliverables from conception through production and project management tools such as Monday.com an asset
• Experience with donor communications and stewardship an asset
• Excellent attention to detail
• Ability to complete assignments in a timely and efficient manner
• Ability to use tact and discretion when handling sensitive and/or confidential matters

• Ability to work independently, setting realistic goals and strategies for implementation
• Ability to work within a team
• Ability to work in a community/outreach capacity
• Ability to travel as needed
• Demonstration of cultural sensitivity
• Knowledge of the importance of anti-psychotic medications.
• Knowledge of the importance of family members being part of the care team.
• Proficient in Microsoft Office Suite and Zoom, with experience using Excel, and customer relationships management (CRM) systems an asset.

• $72,000 to $85,000 per annum
• 4 weeks of paid vacation to start
• Generous paid sick time
• Professional development and job-related training opportunities
• Defined benefit pension plan (Municipal Pension Plan) for eligible employees
• Comprehensive benefits package for eligible employees
• Work/life balance

• Help families understand and navigate systems and community resources (mental
health/hospital system, criminal justice/forensic system, housing, finances, etc.).
• Promote, coordinate, and facilitate Family Support Groups (FSG) in the region
• Promote, coordinate and deliver Strengthening Families Together (SFT) education
programs in the region
• Promote, coordinate and deliver public education services via Partnership Education
Presentations (PEP), public presentations, workshops, etc.
• Network with local mental health/community resources to obtain and/or provide
information
• Attend collaborative table meetings with partner organizations in consultation with the
Regional Manager
• Consult with the Regional Manager to ensure services are provided within the budget
for the Northeast
• Meet with the Regional Manager as often as deemed necessary with the manager
• Attend Northeast team meetings, quarterly BSCC all staff meetings, liaise with and
support BCSS Regional Educators in other regions
• Provide virtual coverage across the Northeast region or other regions across the
province when additional support is required
• Provide content for BCSS’s newsletters, website and social media channels when
applicable
• Facilitate programs and services virtually via Zoom or Microsoft Teams as required
• Track and record program activities, participant interactions, and service delivery using
the BCSS database system in accordance with organizational and funder reporting
requirements
• Provide support to families within BCSS’s defined scope of practice and service
boundaries
• Document and report incidents, concerns, or complex participant situations to the
Regional Manager in a timely manner and in accordance with BCSS’s incident reporting
procedures
• Submit expenses in accordance with BCSS’s expense reporting procedures and timelines
• Coordinate program and event scheduling with the Regional Manager and submit to the
provincial programming calendar
• Other duties assigned by the Regional Manager

• Post-secondary education in a relevant discipline, degree equivalent or relevant experience  
• Experience with delivering programs, teaching/facilitating education workshops and support groups 
• Experience in working with families, community services work and understanding of trauma-informed practice 
• Knowledge and experience in maintaining stats and report writing 
• Knowledge of BC mental health system (including the Mental Health Act) and the importance of building positive working relationships within systems  
• Availability during daytime hours, with some evening work   
• A secure and quiet space in your home for an office with a desk for office equipment  
• Valid BC Driver’s license and reliable vehicle  
• A current criminal record check  

• Ability to work independently, setting realistic goals and strategies for implementation
• Ability to work within a team
• Ability to work in a community/outreach capacity
• Ability to travel throughout the Northeast region as needed
• Demonstration of cultural sensitivity
• Knowledge of the importance of anti-psychotic medications
• Knowledge of the importance of family members being part of the care team
• Competent in computer programs; Microsoft Office, Teams, SharePoint and Zoom, with experience using Excel, and customer relationship management (CRM) systems an asset

Wage band: $27.32 to $31.54

BCSS Employees Enjoy:  

• 4 weeks of paid vacation to start 
• Generous paid sick time 
• Professional development and job-related training opportunities 
• Defined benefit pension plan (Municipal Pension Plan) for eligible employees 
• Comprehensive benefits package for eligible employees 
• Work/life balance